simply smarter

The brief from Xqisit was to refresh the brand along with the packaging to create a less cluttered design that would resonate with the target market. This was then translated into a comprehensive brand book and set of packaging guidelines.

CLIENT
Strax
Project
Brand + Packaging
sector
Electronics

Xqisit prides itself on well designed technology that simply works, all at an affordable price point. We took inspiration from this no-nonsense approach when tackling the design work - stripping back everything to its essentials to create a brand world that is effortlessly simple.

Business Card Designs
Booklet Designs
Business Card Designs

Popular across Europe, we needed to ensure that the packaging worked in a number of different languages. To this end we created a range of line icons for each of the product’s key features, which sit on the back or side of pack.

Business Card Designs
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